{"title":"Discover Pureversa","description":null,"products":[{"product_id":"heated-brush","title":"Pureversa Heated Brush","description":"\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eA considered everyday object, built around a gentle approach to hair care.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor all hair types and lengths: fine to thick, straight to wavy, short to long.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCeramic-coated bristles smooth, detangle, and add shine in one pass\u003c\/li\u003e\n\u003cli\u003eEven, controlled heat glides through hair, ready in just 30 seconds\u003c\/li\u003e\n\u003cli\u003eGently warms the scalp with every stroke, without pulling or snagging\u003c\/li\u003e\n\u003cli\u003eHelps distribute your hair's natural oils from root to tip\u003c\/li\u003e\n\u003cli\u003eRose gold body with a balanced, comfortable weight in hand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eMaterial \u0026amp; Care\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eMaterials\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBody: rose gold-finished housing with a smooth, ergonomic grip\u003c\/li\u003e\n\u003cli\u003eBristles: ceramic-coated, designed for even heat distribution\u003c\/li\u003e\n\u003cli\u003eHeating element: rapid-heat ceramic plate, ready in 30 seconds\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCare\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRemove loose hair from the bristles after each use\u003c\/li\u003e\n\u003cli\u003eAlways let the brush cool completely before storing it\u003c\/li\u003e\n\u003cli\u003eWipe the body with a soft, dry cloth, never submerge in water\u003c\/li\u003e\n\u003cli\u003eKeep away from prolonged moisture and humidity to protect the heating element\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAutomatically shuts off after 15 minutes of inactivity, for peace of mind\u003c\/li\u003e\n\u003cli\u003eWorks on dry or towel-dried hair for best results\u003c\/li\u003e\n\u003cli\u003eWith simple care, it's made to perform for years\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhat makes the Pureversa Heated Brush different from an ordinary brush?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMost heated tools force a choice between speed and gentleness. The Pureversa Heated Brush doesn't. Ceramic-coated bristles glide through hair while even, controlled heat smooths each strand from root to tip, all set inside a rose gold body that rests naturally in hand. It turns a daily habit into something you actually look forward to.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhich hair types and lengths is it suitable for?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAll of them. The bristle spacing and adjustable heat work through fine, medium, and thick hair, on everything from short lengths to long. Straight, wavy, or somewhere in between, the brush adapts to your hair instead of fighting it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow does it help my hair look smoother?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe gentle heat relaxes the hair's outer layer as the bristles pass through, which is what gives hair that smooth, polished finish. Regular use also helps distribute your scalp's natural oils along each strand, so hair looks healthier over time, not just smoother in the moment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill it help with frizz and flyaways?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. The combination of heat and fine bristles lays the hair's surface flat as you brush, calming frizz and flyaways in a single pass. No separate straightening step needed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs it gentle on the scalp, or does it pull?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt's designed to be gentle. The rounded bristle tips glide against the scalp rather than catching it, and there's no yanking the way a flat iron or harsh brush can cause. Most people find the light warmth against the scalp genuinely soothing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow long does it take to heat up?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAbout 30 seconds. It's ready by the time you've finished sectioning your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use it on wet hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eYes. The Pureversa Heated Brush is designed for use on both wet and dry hair, making it flexible enough to fit into your routine whenever you need it. For the smoothest results on very wet hair, towel-drying first can help the heat work even more efficiently — but it's not required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do I clean and care for it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRemove loose hair from the bristles after each use. Wipe the body with a soft, dry cloth, never submerge it in water. Let it cool fully before storing it away from humidity or direct heat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs it suitable for a sensitive scalp?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. The heat is gentle and adjustable, and the rounded bristle tips are designed for comfort. If your scalp is especially sensitive, start on the lowest heat setting and adjust from there.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is it made of?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA rose gold-finished body with ceramic-coated bristles, built for even heat distribution and everyday durability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat if I'm not happy with it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYou're covered by our 90-day money-back guarantee. If it's not right for you, reach out and we'll help make it right.\u003c\/p\u003e","brand":"Pureversa","offers":[{"title":"Black","offer_id":50572648022239,"sku":null,"price":35.95,"currency_code":"CAD","in_stock":true},{"title":"Pink","offer_id":50572648055007,"sku":null,"price":35.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/7330\/6847\/files\/okii.png?v=1784171977"},{"product_id":"pureversa-auto-curler","title":"Pureversa Auto Curler™","description":"\u003ch2\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eMaterial \u0026amp; Care\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"s1\"\u003eMaterials\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eBody\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003ePremium heat-resistant housing with a smooth, ergonomic finish.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eCurling Chamber\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eCeramic-coated interior designed for even heat distribution and reduced friction.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eHeating System\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eFast-heating ceramic technology, ready in about 30 seconds.\u003c\/p\u003e\n\u003ch2\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eCare\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003e\u003cstrong\u003eAllow the curler to cool completely before storing.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eClean the curling chamber regularly using the included cleaning tool.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eWipe the exterior with a soft, dry cloth.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eNever immerse the appliance in water.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eStore in a dry place away from excessive humidity.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eGood to know\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eAutomatically shuts off after 30 minutes of inactivity for added peace of mind.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eSuitable for most hair types and textures.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eAdjustable temperature settings help protect delicate or color-treated hair.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eDesigned for everyday styling with long-lasting performance.\u003c\/p\u003e\n\u003ch2\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eFAQ\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"s1\"\u003eWhat makes the Pureversa Automatic Curler different from a traditional curling iron?\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eTraditional curling irons require technique and constant attention. The Pureversa Automatic Curler does the work for you. Simply place a section of hair into the ceramic chamber and let the intelligent rotation create smooth, consistent curls with minimal effort.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhich hair types and lengths is it suitable for?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eThe adjustable heat settings make it suitable for fine, medium, and thick hair. It works beautifully on straight, wavy, and naturally textured hair, especially medium to long lengths.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eHow does it create long-lasting curls?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eEven ceramic heat wraps each strand evenly while the adjustable timer helps create curls that last throughout the day without excessive heat exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWill it damage my hair?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eThe ceramic-coated chamber distributes heat evenly to reduce hot spots. Adjustable temperature settings allow you to choose the level that’s most comfortable for your hair type.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eIs it easy to use?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eYes. The automatic curling system guides the hair into the chamber, eliminating the need to wrap strands manually. Most users become comfortable after only a few minutes.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eHow long does it take to heat up?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eApproximately 30 seconds.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eBy the time you’ve sectioned your hair, it’s ready to use.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eCan beginners use it?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eAbsolutely.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eThe automatic curling mechanism is designed to simplify styling, making it suitable for both beginners and experienced users.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eHow do I clean and care for it?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eAllow the curler to cool completely before cleaning.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eUse the included cleaning tool to remove loose hair from the ceramic chamber.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eWipe the exterior with a soft, dry cloth.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eNever submerge the appliance in water.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eIs it suitable for everyday use?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eYes.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eThe adjustable heat settings make it suitable for regular styling while helping reduce unnecessary heat exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat is it made of?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eA premium heat-resistant body with a ceramic-coated curling chamber designed for smooth styling, even heat distribution, and everyday durability.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat if I’m not happy with it?\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eYou’re covered by our \u003cspan class=\"s1\"\u003e\u003cb\u003e90-day money-back guarantee\u003c\/b\u003e\u003c\/span\u003e.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003eIf it’s not the perfect fit for your routine, simply contact us and we’ll be happy to help.\u003c\/p\u003e","brand":"Pureversa","offers":[{"title":"Default Title","offer_id":50609854709983,"sku":null,"price":49.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/7330\/6847\/files\/image_1cc59a9c-9538-4c84-a090-4796c1d01d16.png?v=1785261810"}],"url":"https:\/\/pureversa.com\/collections\/shop.oembed","provider":"Pureversa","version":"1.0","type":"link"}